Backlinks are essential for the growth of any website. They serve as votes of confidence from one site to another, signaling to search engines that your content is valuable and trustworthy. Dofollow backlinks, in particular, pass on link equity (or “link juice”), which can significantly boost your site’s SEO rankings. In this article, we’ll delve into various methods for creating dofollow backlinks, ensuring you can enhance your site’s visibility and authority.

What are Dofollow Backlinks?

Before diving into the strategies, it’s essential to understand what dofollow backlinks are. Dofollow backlinks are hyperlinks that allow search engines to follow them and pass on link equity from the referring website to the linked website. This type of backlink helps improve a website’s domain authority, thereby enhancing its rankings in search engine results.

The Importance of Dofollow Backlinks

Dofollow backlinks are critical for several reasons:

• Boosting SEO: Dofollow links contribute to your site’s authority and help it rank higher on search engines.
• Driving Traffic: Quality backlinks from high-traffic websites can drive significant referral traffic to your site.
• Building Credibility: When authoritative websites link to your content, it enhances your site’s credibility and trustworthiness.

Strategies to Create Dofollow Backlinks

1. Guest Blogging

Guest blogging is one of the most effective ways to earn do-follow backlinks. By writing articles for other reputable websites in your niche, you can include a link back to your site.

Steps to Guest Blogging:

1. Identify relevant blogs: Use search queries like “write for us” + “your niche” to find blogs that accept guest posts.
2. Pitch your ideas: Reach out to these blogs with unique content ideas.
3. Write high-quality content: Ensure your guest post is informative and well-researched.
4. Include a do-follow link: Most blogs allow at least one backlink to your site, usually in the author bio.

2. Broken Link Building

Broken link building is a strategy where you find broken links on other websites, notify the webmaster, and suggest your content as a replacement. This is a win-win situation: the website owner fixes a broken link, and you get a dofollow backlink.

Steps to Broken Link Building:

1. Find broken links: Use tools like Ahrefs or SEMrush to identify broken links on relevant websites.
2. Create or use existing content: Ensure you have content that matches the broken link.
3. Contact the webmaster: Politely inform them about the broken link and suggest your content as a replacement.

3. Skyscraper Technique

The Skyscraper Technique involves finding high-performing content, creating something even better, and then reaching out to those who linked to the original content to link to your improved version.

Steps to the Skyscraper Technique:

1. Find high-ranking content: Use tools like BuzzSumo to find top-performing content in your niche.
2. Create superior content: Improve upon the existing content by adding more depth, better visuals, or updated information.
3. Reach out to linkers: Contact websites that link to the original content, offering your superior version as a resource.

4. Resource Page Link Building

Resource pages are web pages dedicated to listing valuable resources on a particular topic. Getting your content listed on these pages can earn you valuable do-follow backlinks.

Steps to Resource Page Link Building:

1. Find resource pages: Use search queries like “resources” + “your niche” to find relevant pages.
2. Evaluate the page: Ensure the resource page is authoritative and relevant.
3. Reach out to the site owner: Suggest your content as a valuable addition to their resource page.

5. Infographics

Infographics are a visually appealing way to present information. They are highly shareable and can attract do-follow backlinks when other websites embed them with proper credit.

Steps to Creating Infographics:

1. Create high-quality infographics: Ensure your infographic is informative, visually appealing, and relevant to your audience.
2. Promote your infographic: Share your infographic on social media, infographic submission sites, and directly with bloggers in your niche.
3. Offer an embed code: Provide an easy way for others to embed your infographic on their site with a do-follow link back to your site.

6. HARO (Help a Reporter Out)

HARO connects journalists with sources. By providing expert insights to journalists, you can earn do-follow backlinks from high-authority news sites.

Steps to Using HARO:

1. Sign up for HARO: Register as a source on the HARO platform.
2. Respond to relevant queries: Look for queries that match your expertise and provide insightful responses.
3. Get featured: If a journalist uses your insights, they will often include a backlink to your site.

7. Forum Participation

Participating in forums relevant to your industry allows you to build relationships and share valuable insights. Many forums allow do-follow links in your profile or signature.

Steps to Forum Participation:

1. Join relevant forums: Look for forums in your niche that have high engagement.
2. Contribute value: Provide helpful responses and insights without being overly promotional.
3. Include a dofollow link: Add a do-follow link to your site in your profile or signature where allowed.

8. Content Syndication

Syndicating your content involves republishing your articles on other platforms like Medium, LinkedIn, or niche-specific websites. Ensure that the republished content includes a do-follow backlink to the original article on your site.

Steps to Content Syndication:

1. Choose platforms: Identify platforms that allow content syndication and provide do-follow backlinks.
2. Republish your content: Post your articles on these platforms with a link back to the original content on your site.
3. Monitor duplicate content: Use canonical tags or ensure the syndicated version links back to the original to avoid duplicate content penalties.

9. Testimonials

Providing testimonials for products or services you’ve used can earn you a do-follow backlink from the company’s website.

Steps to Creating Testimonials:

1. Identify products/services you use: List the tools, products, or services you regularly use.
2. Write a genuine testimonial: Provide a thoughtful and honest review.
3. Submit the testimonial: Many companies will link back to your site in exchange for the testimonial.

10. Press Releases

A well-crafted press release can attract attention from news outlets, bloggers, and industry publications, leading to dofollow backlinks.

Steps to Creating Press Releases:

1. Identify newsworthy events: Focus on significant company announcements, product launches, or milestones.
2. Write a compelling press release: Ensure it is informative, engaging, and includes relevant keywords.
3. Distribute the press release: Use distribution services or pitch it directly to journalists and bloggers in your industry.

Best Practices for Building Dofollow Backlinks

1. Focus on Quality Over Quantity

Having a few high-quality do-follow backlinks from authoritative sites is better than numerous low-quality links. Aim for backlinks from websites that are relevant to your industry and have high domain authority.

2. Diversify Your Backlink Profile

A diverse backlink profile looks more natural to search engines. Avoid getting all your backlinks from a single source or type of website.

3. Avoid Black Hat SEO Tactics

Never resort to black hat SEO tactics like buying links or participating in link farms. These practices can lead to severe penalties from search engines, including getting your site banned.

4. Create High-Quality Content

Ultimately, the best way to attract do-follow backlinks is to create informative, engaging, and valuable content for your audience. High-quality content naturally attracts backlinks over time.

5. Monitor Your Backlinks

Regularly monitor your backlinks using tools like Google Search Console, Ahrefs, or SEMrush. This will help you identify any harmful backlinks that need to be disputed and track the effectiveness of your link-building strategies.

Conclusion

Creating dofollow backlinks is a vital component of any successful SEO strategy. By implementing the techniques outlined in this guide, you can effectively build a robust backlink profile that enhances your website’s authority and visibility in search engine results. Remember to focus on quality, diversify your sources, and consistently create valuable content that naturally attracts backlinks. Over time, these efforts will pay off with improved rankings, increased traffic, and greater online credibility.